Do Nothing Snake Sideways album cover redesign
Student Project
Seattle Central Creative Academy: Typography I
graphic design
illustration
art direction
typography & layout
Background
Do Nothing is a post-punk band from Nottingham, UK. They combine funky, angular rhythms with surrealist lyrics. Snake Sideways (2023) is their first LP release. The graphic design is done largely by the members of the band, and I always thought that a band so unique and interesting deserved imagery that reflected their sound. UK post-punk has a visual feel, relying on sans-serif fonts, collage elements, and a cold, almost unfeeling mood.
Action
Typography
Helvetica Neue is, for better or worse, ubiquitous in so many areas of modern marketing. For some reason, the usually mass market-skeptical post-punk scene is no different. I think it's an ironic thing. I actually like Helvetica Neue in the same way that I like empty sketchbooks. It can really be anything you want it to be.
Colors
The existing graphics for Do Nothing are very dark and brooding. But to me, this band has a dancey exuberance that I wanted to see reflected in the album art. I wanted their album to pop out on the shelves of the record store, so I chose bright, saturated colors — the kind you would see on a sunny summer day. This in combination with the absurdist imagery I used in the illustrations evokes the mood of the band, to me at least.